• Americas

      Count on quality and consistent customer services across more than 290 data centers in North and South America.

    • EMEA

      Harness cloud and carrier-neutral data center, colocation, and interconnection solutions across Europe and Africa.

    • Customer Stories

      • XTREME-D

        Find out how XTREME-D was able to meet its objectives and has positioned itself for further growth by partnering with Digital Realty and leveraging PlatformDIGITAL®.

        Keep Reading
      • Telefónica UK

        See how they leveraged PlatformDIGITAL™ Data Hub to localise data aggregation, staging, analytics, streaming and data management to optimise data exchange and maintain data compliance.

        Keep Reading
      • Criteo

        By partnering with a company like Digital Realty, Criteo has somebody who can work with them to ensure they move a long way towards their sustainability goals

        Keep Reading
      • Join Digital

        With increasing demand for a turnkey experience, Join™ helps their customers brings the built and digital worlds together with the essential Network-as-a-Service and IT-as-a-Service offerings for Smart Buildings and Smart Workplaces.

        Keep Reading
      • AIB

        AIB, Inc., a leading data exchange and management firm serving over 1600 automotive customers, sought to diversify their cloud portfolio to realize reduced latency, increased availability, and harden security posture.

        Keep Reading
    • Global Data Insights Survey

      Read the survey

    • Investor Relations

      Digital Realty owns, acquires, develops and operates data centers. The company is focused on providing data center, colocation and interconnection solutions for domestic and international customers.

    • NYSE: DLR

      $129.03

      +2.39 (+1.85%)
      * Previous Day's Close
    • Investor Relations
    • Leadership
— Blog

Sustainability Concerns Will Promote Colocation/Cloud Adoption: 2017 Prediction #2

Aaron Binkley, Director of Sustainability
January 17, 2017

There’s no doubt that sustainability has become a major concern in our world today. As individuals, and as larger groups, we realize that we must take proactive steps to mitigate the negative effects that many of our activities and industries are making on the planet.

In 2017, we fully expect to see that awareness continue to be raised, with data center providers looking to operate as greenly as they possibly can, while enterprises, as well as businesses of all sizes, seek out the most sustainability-conscious providers to partner with.

Data center energy efficiency is measured in PUE (power usage effectiveness). It is calculated by dividing the amount of power entering a data center by the power used to run the infrastructure within it. A typical data center today will have a PUE of around 2.5. The most efficient facilities today will operate closer to 1.5.

It’s important to remember that as the sheer amount of data our world produces increases, so does the amount of energy needed to store, move, and access that data. For a little perspective on that growth, it is estimated that the amount of electricity it took the light the entire planet in 1985 is now being used to power edge user devices and the cloud.

While there is a glut of data being produced and stored from all types of businesses, for many different purposes, most of those businesses are seeing that building your own data center for that data is an approach that is not sustainable. That’s why colocation will be an increasingly important tool in the IT department’s arsenal in 2017, and going forward

At Digital Realty, sustainability is a crucial part of our approach. We are equally committed to your long-term success as we are to the long-term survival of our planet. That’s why we pledge to create green, energy-efficient data centers that continue to improve environmental performance going forward.

Did you miss our first prediction for 2017, if so check it out here in this blog!

Share
Architech image02 2021 12 17 134536 Architech image01 2021 12 17 134535 Architech image03 2021 12 17 134537

Future-Proof Your Digital Deployment

Connect with a Digital Realty Cloud Certified Solution Architect to help build your scalable growth strategy and transform your business.

Connect with Us